Project Description

Disruptive Retail Technology & Augmented Reality

DIGITAL WALL AND VIRTUAL MAKEUP TRY ON

A unique duty-free retail brand experience that uses the very latest in interactive technology. The video wall shows a interactive virtual puppet powered by machine vision and gesture control. People are stopped in their tracks when the puppet mimics their movements. The whole experience is very playful and generates an onlooking audience.

The wall is the first stage in customer engagement, they are then invited to interact with the virtual try on app. This face tracking augmented reality app lets people find a lip shade that most suits them, try it on and take their picture to share with their friends.

Users are encouraged to try the app on their own device. The app is published on the web so no app download is required.

SKILLS

Technology Development

Interactive Development

Web Design

Machine Vision

Facial Tracking

CATEGORIES

Retail Technology

Live Experience

Design

Online Application

CLIENT

Play Retail

0
Virtual Shades Trialed

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